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Woven in Italy. Crafted in Johannesburg. Trusted by the design world.

Partner Program

At Starch Living, we support and celebrate the world of design. We are proud to be the linen brand of choice for interior designers, stylists, decorators, architects, and developers. These creative partnerships are the heart of what we do.

Whether you're crafting a serene bedroom retreat, styling a boutique hotel, or curating a design-led retail space, we’re here to help bring your vision to life.

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About

Trade Partner Benefits

As a Starch Living Trade Partner, you’ll enjoy:

  1. A percentage off RRP across our curated collections – bedlinen, bath, tableware, robes, and home accessories
  2. Complimentary Fabric Swatches to support your client presentations
  3. Dedicated Trade Support for personalised guidance and sourcing
  4. Loan hangers and custom samples upon request
  5. Sustainable Sample Returns to reduce unnecessary waste
  6. Opportunities to be featured across our Journal and social media when you share your finished projects

About

Hospitality Partners

Linen designed for beautiful stays and unforgettable moments.

Our linen graces some of the most beautiful accommodations across the world — from boutique hotels and eco retreats to luxury villas and private residences. We also support restaurants, spas, and event companies in creating elevated guest experiences.

  1. As a hospitality partner, you will receive benefits 
  2. Exclusive hospitality pricing
  3. Dedicated support team
  4. Assistance with bespoke production, sizing, or colors
  5. Samples for specification and testing

Apply to Become a Hospitality Partner

If you're a hotelier, restaurateur, event planner, or operate a guest accommodation business, we would be proud to support your vision.

Please complete the form below, and our team will respond within 2 business days.

About

Retail Partners

Offer your clients the luxury of Starch Living in-store.

We are delighted to partner with considered retailers who align with our ethos — those who value timeless craftsmanship, authentic quality, and thoughtful design.

Our retail program is designed for physical stores who wish to become official Starch Living stockists of a curated range.

As a retail partner, you’ll receive:
1. Tailored collection support
2. Product knowledge and display assistance
3. Exclusive pricing
4. Marketing assets to elevate the retail experience

Apply to Become a Retail Partner

If you’re interested in stocking Starch Living in your retail store, please complete the application form below. Our team will review your submission within 2 business days.